Part management consultancy. Part agency. 

We deliver by going deep.


We exist to help you win.

Our team lives virtually between the management consultancy and marketing communications agency worlds. We are strategic, digging deeply into your organizational objectives, pain points and opportunities to ensure we design solutions that will help you win. 


Our wheelhouse is in the creation and delivery of marketing communication programs, plans, campaigns and tools, from soup to nuts. In that, we are evidence-based, market-focused, creative and measurement-obsessed.

Game on.


Top talent, hand-picked.

At CCGoodwin Consulting, we are equally comfortable flying 30,000 feet up in the air and running with our boots on the ground. Our team is committed to providing a premium level of service and care. Each client team is hand-picked, drawing from our network of vetted, high-quality talent from across North America. 


We believe that when smart, engaged people collaborate the results are invariably better.


Cynthia Goodwin (she/her)

CEO & Chief Consultant

Cynthia has 25 years’ experience as a leader of teams and a specialist in strategic communications planning, corporate social responsibility, marketing, stakeholder engagement, media relations, issues and crisis management – and getting things done.

Before founding CCGoodwin Consulting, Cynthia was President of a regional, award-winning marketing communications firm, at a time of unprecedented growth for the agency’s family of companies.

ProfilePic (1).JPG

Janelle Shillington (she/her)

Vice-President, Strategy

Janelle is a results-focused marketing professional and team builder with over 25 years’ experience in both the public and private sectors. She has a proven track record of achieving profitable outcomes through customer-centric thinking that drives growth and innovation. With industry expertise in energy, consumer packaged goods, advanced manufacturing and lottery, Janelle has enjoyed a diverse career working for many of Atlantic Canada’s most iconic companies. 


Laura Noseworthy (she/her)

Practice Lead, Marketing

Laura is a seasoned, award-winning marketing communications professional with over 10 years’ experience. Always focused on the big-picture strategy, she knows how to deliver against the details and seamlessly blend process with creativity. Laura creates and produces results-driven brand campaigns and marketing strategies, and executes on complex digital projects.

Laura - main page, bio section.jpg

Lesley Dickson (she/her)

Practice Lead, Communications

Lesley is a veteran communications professional with more than 17 years’ experience serving clients and customers in agency and corporate sectors. With a diverse background in PR, marketing and brand strategy, she brings a unique blend of dedication and ingenuity to every initiative. 


Haley Evans (she/her)

Senior Consultant

Haley Evans has nearly a decade of experience as a marketing strategist, event manager and entrepreneur. An accomplished project manager in the marketing communications space, she oversees her work with confidence, precision and results. Haley also specializes in digital and social media, constantly keeping ahead of the curve.  


Lauren McKelvey (she/her)

Senior Consultant

Lauren is a marketing communications professional with nearly a decade of experience in brand management, corporate social responsibility, reputation management, stakeholder engagement and internal communications.


Kelsey Seymour (she/her)

Senior Consultant

Kelsey Seymour is a marketing communications professional with a passion for building strategy, creating content, helping others and achieving results. She specializes in digital marketing, strategic communications planning, public relations, corporate social responsibility and writing, with 10 years of sector experience in non-profits, higher education, IT and government. 


Kathy Gorman (she/her)

Senior Consultant

Kathy is a highly strategic, award-winning marketer with more than 20 years’ experience working with top-tier global ad agencies, independent firms and client-side brands.


Laura Foote (she/her)

Manager, Operations

Laura keeps the wheels turning at CCGoodwin Consulting. With more than 11 years’ experience in accounting and office management, she’s anything but a typical number cruncher.


Diane Allain

Vice-présidente Gestion des talents chez UNI Coopération financière

"Known and appreciated for her strategic advice and communication expertise, integrity, high quality standards, diplomacy, work ethic and people focus, Cynthia builds teams and delivers results by aligning people and priorities to what matters most to her clients. Wherever she works, Cynthia leaves a history of strong relationships, improved performance and accomplishments."



Nizar Ladak


"CCGoodwin Consulting is easily the best strategic communications firm I have ever worked with, over a 30-year career and with dozens of firms. They consistently deliver high-calibre work through focused customer service, exceeding expectations. Cynthia and her team are trusted, highly valued colleagues."


David Shipley

CEO, Beauceron Security

"Cynthia can be best described as a builder. Builders are those leaders who excel at constructing new relationships, teams, organizations and strategies. Builders recognize the changing needs of any given company or firm and find the right talent to deliver the required results."

  • Facebook
  • LinkedIn

Cynthia Goodwin

CEO & Chief Consultant

(506) 647-6727

Mailing Address:
44 Aldridge Drive
Quispamsis, NB
E2E 6G2



Contact us.
We’d love to hear from you.

Thanks for your message. We will be in touch shortly.