About us.

Headquartered in New Brunswick, Canada, we’re a boutique, women-led team with deep experience in strategic marketing, communications and planning. Founded in 2019, we bring together hand-picked, high-calibre talent to do purpose-driven work. Since then, we’ve led initiatives of all shapes and sizes and have become the Agency of Record for a number of clients on the East Coast and across Canada.

We’re selective with our clients, allowing us to work with organizations with similar values who are looking for true thought partners. With over 30 years’ experience across sectors working with startups to $1B companies, we’re equally as comfortable with the C-suite as we are with the teams delivering the work, boots on the ground. We’re all in.

Our Purpose

Do Good
& Be Great


Create a world of greater empathy, trust and opportunity.


Empower people to be great leaders by helping them to listen, communicate, act and inspire.


  • Leadership
  • Community
  • Teamwork
  • Growth
  • Reputation

What does it mean to Do Good & Be Great?

Want to work together?

Let's chat