Helping organizations like yours
Our capabilities
Strategies with a view to implementation, measurement and sustainability.
With over 30 years’ experience across sectors, from startups to $1B companies, we provide strategic counsel and design solutions that enable our clients to discover and live their purpose, achieve their objectives, communicate and lead with confidence, and harness opportunities on their journey to be better. We are evidence-based, market-focused, creative and measurement-driven.
We offer services in both English and French.
Helping you collaborate and , enhance relationships and reputation, and drive behavioural change.
Our communications and engagement strategies are anchored in authentic, empathetic dialogues with your team, customers and communities of interest. We help tell stories, earn public confidence, influence change and strengthen reputations when the stakes are high.
- Strategic Communications Planning & Roll-Out
- Stakeholder Engagement Mapping & Planning
- Internal Communications & Employee Experience Planning
- Issues, Crisis & Incident Management
- Media Relations & Media Training
- Community Relations Planning & Implementation
- Annual Report & ESG Impact Report Development
- Government Relations
- Policy Development
- Consultations & Facilitation
Helping you drive awareness, recall and conversion, delivering and results.
We can help you create brand affinity, sell products and services, and create lasting behaviour change. We leverage research and technology to deliver what audiences value, identify and solve sticking points, build relationships and drive action.
- Brand Audits
- Brand & Marketing Strategy
- Creative Development & Production
- Digital Technology & Website Development
- Graphic Design
- Advertising Campaign Development & Implementation
- Digital Marketing
- Social Media Strategy & Execution
- CRM Strategy & Implementation
- Copywriting
- Photography & Videography
- Persona Development
- Customer Journey Mapping
- Market Research
- Strategic Event Planning & Execution
Helping you gain clarity, increase and deepen team engagement.
We offer strategic and sustainable organizational planning to help you scale, build stronger teams, lead and manage change, and improve efficiency. We will help you remain relevant, organized, accountable and ready to take on tomorrow’s challenges and opportunities.
- Strategic & Business Planning
- Organizational Development & Effectiveness
- Change Management Planning & Implementation
- Board & Governance Advisory
- Process Improvement Mapping & Implementation
- Project Management
- Strategy Workshops & Facilitation
- Data Visualization & Dashboard Development
We are a ProcedureFlow process-mapping partner.
“The CCGoodwin team can take a complicated ask, figure it out and then deliver the right solution in record time. Their unique blend of communications, marketing and management consulting brings a strategic perspective to everything they do. They have exceptional attention to detail and a proven ability to integrate closely with our in-house team.”
George Ross
CEO, Digital Research Alliance of Canada
“CCGoodwin Consulting is more than a valued partner; they are an extension of our team. In every project – whether it's strategic planning or complex, multi-stakeholder consultation events – they bring the strategic thought leadership and attention to detail needed to achieve our desired outcomes. Their support has helped us achieve clarity – and results.”
Nora Lacey
Chief of Physician & Patient Engagement, New Brunswick Medical Society
“Working with CCGoodwin Consulting has been a game-changer. From day one, the team has demonstrated a deep understanding of our industry and a genuine commitment to helping our business grow. Over the last two years, they’ve led us through a brand refresh, helped us grow awareness in our target markets and supported us in increasing our referrals by 40%. Their personalized approach, responsive team and dedication to our success set them apart. CCGoodwin Consulting is not just a service provider, they are trusted partners in our success.”
Ross Ripley
Former CEO, CU Financial Management
“The level of professionalism and expertise exhibited by the team at CCGoodwin Consulting is truly commendable. Their team’s ability to listen and understand our goals complemented by their evidence-based, market-focused and measurement-driven approach delivered an impactful strategic marketing plan and tactical roadmap. We value their partnership, insight, guidance and dedication to client satisfaction as we work together through the implementation phases of our plan.”
Shaun Leblanc
Manager, Strategic Marketing, Opportunities New Brunswick
YSJ was at an inflection point coming out of the COVID pandemic – how to establish growth in the midst of a changing industry. Cynthia and her team worked with our Board and senior leadership to help us define our path forward. She was able to listen – truly listen – to our priorities and concerns, and to work with us to create a strategy that will guide our growth for the next five years. I highly recommend Cynthia and her team.
Susan Harley
Board Chair, Saint John Airport (YSJ)
Eager to get started? So are we.